Am I wrong to think that store bought coffee from your typical grocery store is nasty? The reason why I am asking this question is because most people laugh when I even bring it up. They feel as if I am trying to be an evangelist by persuading them away from the evils of popular coffee brands. In some insane way, they tell me that it appears as if I am forcing them to buy gourmet coffee online. But what they are accusing me of is very far from the actual truth. I just really want people to at least give gourmet coffee a try so that they can easily have something to compare store bought coffee with. Once you sip on premium coffee and you try to make the comparison, you will come to the quick realization that store bought coffee is not even in the same category as gourmet coffee.